With developing technologies such as artificial intelligence or AI, voice search or mobile-first indexing, marketers need to focus on their website SEO and efficiency. The challenge lies in knowing a lot about SEO, but not about website performance. It is high time you take a little time out of your busy schedule and start monitoring the efficiency of your website. You need to complete more customization tasks in less time. Be it monitoring your site’s ranking in SERPs or determining how your website is optimized for specific keywords (KWs), a pair of SEO tools will help you achieve your business goals.
SEMrush is one of the best SEO tools that helps you monitor paid traffic, mobile or desktop traffic and social media visitors. Here are some of the best tools to quickly determine your site’s SEO efficiency:
There are some markets that do not pay much attention to the load speed of their website. Based on Google’s findings, the probability of a user leaving a website increases by at least 90 percent if the load time is delayed by five seconds and the probability of bouncing at a rate of 106 percent after six seconds.
Small businesses will suffer the most with poor page load times and end up losing SERP rankings, poor conversions, low sales and very high bounce rates. For big brands like Walmart, only quality content will not do them much good. You can use Finteza to understand the load speed of your website. It analyzes how long it takes visitors to view all web page features, how fast they can download your site content, and which elements can slow down your web pages. In addition, you can choose New York SEO services to rank thousands of KWs.
This tool helps to run the search phrase, i.e. research on many platforms such as Amazon, Alibaba, Google, YouTube as well as Wikipedia. If you want to find KWs other than Google, then Keyword.io is your best bet.
When you enter a search phrase and choose your region, this tool will generate a list of several long-tailed keywords that you can sort and clear based on your search. Try to see the exact Wikipedia KWs or you can also search through any other important platform. If you want to export the list and see the relevant KW as well as the monthly search volume, then you need to opt for the paid version of this tool.
Simply creating quality content is not enough to drive traffic to your website. The more essential user is locating the content and uses the same to rank higher in SERPs. Based on HubSpot’s findings, content lengths of 2250 to 2500 words generate maximum organic traffic.
Therefore, create longer articles or blogs to promote SEO and become an official voice. You can use the tool ‘The AnswerThePublic’ to get useful information about what you ask users on the Internet. It is the best tool for marketers and bloggers to create content ideas or topics every month. You need to use the PRO version of this tool.
Try to use these tools to improve the SEO performance of your website. You will be surprised by the results.